At an early age, creating was what I began to live for. As an adolescent I was fortunate in being able to scholarship my way into creativity attending OTIS Art Institute, allowing development of a strong foundation leading to exhibiting my work in local galleries and painting murals.
While continuing my pursuit of the fine arts in my young adult years, I played an integral part of proclaimed projects including Watts House Project produced by Mario Ybarra Jr. and Slanguage Studio, which would later be featured in the Los Angeles Times and exhibited at Los Angeles Contemporary Museum of Art (LACMA). While the digital mediums had always intrigued me, I did not have the chance to pursue them until my undergraduate years; but when the opportunity came, the practice of such mediums quickly became my focus.
I set goals and hustled Craigslist, trading my way up to equip myself with the gear I needed to create the product I desired. A hop, skip and a jump later I began traveling the U.S. producing digital media for progressive clients looking to effectively, and more often, creatively communicate their message. As a Master of Business Administration with a concentration in Marketing, I consult many of my clients in their marketing strategy, allowing for the greatest potential to be reached from single video projects to entire digital media campaigns.